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About House of Brands

Watch category experience. Global project judgement.

We help brands, retailers and businesses develop watches that make sense as products and as commercial collections.

Our story

Built inside the watch industry.

WatchesManufacturer.com is the watch development and manufacturing platform of House of Brands Fashion LLP. Our work covers watch concepts, case and dial execution, movement and component selection, sampling, production coordination, inspection planning, packaging and delivery.

Some customers are building their first collection. Others are extending an established fashion or lifestyle brand, developing a retail programme or planning corporate watches for a defined audience. Each requires a different balance of differentiation, quantity, target landed cost and production risk.

We coordinate manufacturing and sourcing through the route suited to the approved specification. India, China and international component partners each play a different role; no project is presented as belonging to a facility or capability that has not been confirmed.

25+
Years of watch industry experience
30M+
Products delivered
20+
Countries served
20+
Brand programmes
Metrics reflect Rajan Mehta's watch-industry career and programmes supported through House of Brands. They are not presented as factory capacity or current client count.
How we work

Six principles that shape every programme.

Category specialists

Product, movement, retail and marketplace decisions are considered together.

Specification-driven

Approved specifications, samples and change records guide the manufacturing route.

Quantity-aware planning

The practical quantity follows component, tooling, colour and packaging requirements.

Right route per project

India, China and international sourcing are coordinated around the approved brief.

Commercial discipline

Target landed cost, retail position, packaging and channel economics shape the product.

Clear ownership

Approvals, responsibilities, inspection scope and delivery terms are recorded before release.

Founder

25+ years in the global watch industry.

Rajan Mehta, founder of House of Brands, at Baselworld watch trade fair.

House of Brands is led by Rajan Mehta, a Mechanical Engineer from REC Kurukshetra and MBA from IIM Calcutta, with more than 25 years of experience across product development, OEM, licensing, retail and e-commerce in the watch industry. His international experience includes five years based in the Netherlands with responsibility across Asia and the Middle East.

Companies named on the founder profile reflect professional career experience. They are not presented as current clients, partners or endorsements.

Start a project

Have a watch in mind?

Send us a sketch, reference image, existing watch or simply an idea. We will help determine the right development and manufacturing route.